![]() ![]() These are the most common reasons an ad may be disapproved by Google. Google disapproves ads that either do not comply with content and creative policies or the requirements for third-party ad serving. ![]() Some of the most common reasons are shown here, with corresponding troubleshooting steps and additional information. *** Creatives can be found if they have been active (submitted or bid with) within the past 30 days.ĭisapproved ads will not serve on the Authorized Buyers, though many times the issue can be easily addressed. ** If you re-submit a currently approved creative via the Real-time Bidding API, it will stop serving until re-approved. * Creatives may be held for additional review and appear as "conditionally approved". ![]() Your creative may be disapproved for Open Auction serving, but approved or conditionally approved for serving in a Preferred Deal. Creatives running on Open Auction inventory and in a Preferred Deal have two separate statuses available in Authorized Buyers tools and the Real-time Bidding API. ![]()
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